NEWS
Things We Learnt Scaling From 30k to 300k
Facebook is an ever-evolving platform, the speed in which things change is both a blessing and a curse for most business owners. I am sure if you have spent any time in the ads manager or have been receiving reports from those that do, you are aware of just how...
How Well Do You Know Your Audience?- Expand your market by getting to know your audience on a deeper level.
Way too often we see companies advertising to very basic and broad audiences and STILL have no idea why their ads aren’t performing well… It’s important to understand that your most “obvious” audience is usually the most competitive one! So don’t limit yourself by...
Traffic Channel Diversification
Most companies (or individuals) focus solely on driving traffic from one source. IE: Only using Facebook ads as the main source of revenue. Now, whilst Facebook ads are extremely powerful, you’re spreading yourself thin by using one traffic channel to increase...
Ad Copy – The Make Or Break Of Your Campaign
The success of your campaigns, whether you’re offering a product or service, ultimately comes down to how well you engage your audience on an emotional level. Although we believe we as humans are largely rational creatures, the factors that guide the majority of the...
5 Ways to Display Social Proof on Your Sales Pages
"Social proof is people’s reliance on the feedback and actions of others to determine what is right and what is wrong in a given situation." It's no secret that having an abundance of social proof surrounding your products and services will always help in convincing...
Best Apps & Softwares For Remote Working
"Social proof is people’s reliance on the feedback and actions of others to determine what is right and what is wrong in a given situation." It's no secret that having an abundance of social proof surrounding your products and services will always help in convincing...
Marketing Through COVID-19
Although we decided to build a business with everyone under one roof, SV was built on remote working in the early days! The switch from working in person together to working remote hasn’t been too challenging for us due to the fact we kept the same software and...
Maximising Productivity Whilst Working From Home ( In 6 Ways )
Should you pull your marketing budget at this time? What is the best marketing strategy right now? These are crucial questions that we have been discussing with our clients for many weeks now. And the honest answer is, nobody knows for sure. Of course, there are...
Fundamental SEO Tips To Boost Performance In 2020 – For Non Professionals
Working from home for most is a dream. A fantasy land where waking up 20 minutes before the work day starts is now acceptable, and your daily commute is reduced from an hour stuck in bumper to bumper traffic to 20 steps in your PJ’s whilst carefully carrying your...
Influencer Marketing – the good the bad and the ugly
In 2020 to be obtaining the most relevant organic traffic, you have to be implementing at least the base levels of fundamental SEO practises to your site - and it doesn’t have to be as complicated as you may think. I’m going to show you some simple SEO practises that...
Creating Success With Youtube Advertising
You can’t be on social media these days without seeing #ad pop up on numerous posts from your favourite “influencers”. With it projected that brands are willing to spend up to $15 billion by 2022 the rise of influencer marketing cant be missed or ignored. ...
How To Increase Your Landing Page Load Speed
Youtube has often been overlooked by businesses when it comes to choosing paid media platforms to advertise on. Whilst we do not want to underestimate the power of Facebook Ads and Google Adwords, we also want to emphasise that you could be missing out on...
ONLINE AD SPEND ( A 6 PART FOOLPROOF GUIDE )
Since the beginning of 2017, mobile devices have been consistently providing around 51.51% of global traffic. Why is this specific statistic important? Well, recent studies have shown it takes an average of 87.84% longer for a website to load on a...
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